UNICEF CHANGE FOR GOOD ENVELOP DESIGN   

Campaign icons, Brand identity, Inflight banner

 

A global program for the Children in need by UNICEF. Together through the Cathay Pacific inflight fundraising programme, UNICEF HK raises funds for disadvantaged children.

To mark the 25th anniversary of the project, a total fresh new look was desired. The use of A to Z represents 25 countries enabling story telling of how UNICEF helped children around the world.